Techquity home
// Service

Klaviyo agency for ecommerce brands improving retention structure and performance

1500+

Campaigns sent

£5m+

Annual attributed revenue

25%

Average uplift in revenue

// Recognition

Recognised by Klaviyo at Master Partner tier

Techquity is listed in the official Klaviyo agency partner directory at Master Partner tier, giving brands an external way to verify the relationship and see Techquity in the wider Klaviyo partner ecosystem.

Recognised by Klaviyo at Master Partner tier
// Why Brands Come To Us

Most Klaviyo problems are really structure problems

Brands usually speak to Techquity when Klaviyo is active but underpowered. Campaigns are going out, some flows exist, and the platform is technically live, but the retention layer still feels fragmented or hard to trust.

That often shows up in familiar ways:

  • weak lifecycle structure and unclear flow priorities

  • disconnected campaigns with no clear channel roles

  • poor segmentation, messy data, or unreliable reporting

  • an account setup that has grown unevenly over time

  • retention being treated as an afterthought instead of a serious part of ecommerce performance

// What We Deliver

One joined-up Klaviyo capability, not a set of disconnected tasks

Techquity treats Klaviyo as a retention system rather than a campaign tool in isolation. The work is strongest when strategy, design, data, automation, and implementation quality are all pulling in the same direction.

That can include:

  • account audits and rescue work

  • setup, rebuilds, and migrations

  • lifecycle flow strategy and build

  • campaign planning and creative support

  • segmentation and data hygiene

  • template design and development

  • email and SMS planning

  • ongoing optimisation and retained support

// Why Techquity

Klaviyo Master Partner support with the wider ecommerce picture built in

Klaviyo recognises Techquity at Master Partner tier. That matters because it confirms the platform is a serious specialist capability inside the studio, but the status is not the whole sales argument.

The real value is that Techquity approaches Klaviyo with commercial context. We care about how the account is set up, whether the data can be trusted, how flows support the customer journey, what campaigns should actually be doing, and how retention fits the wider ecommerce operation.

That is why the work tends to feel more joined-up than a campaign-only retainer. Strategy, creative, data quality, technical delivery, and ongoing support are treated as parts of the same retention system.

// Results And Proof

The value is better structure, clearer lifecycle thinking, and retention work that fits the business

The strongest outcomes usually come from better structure, clearer lifecycle priorities, and retention work that fits the way the business actually trades. Klaviyo becomes more valuable when the account is easier to trust and the customer journey is being handled more deliberately.

See how we helped Vorelli bring more structure to retention for a premium lighting brand, how we supported Big Fish Clothing with email strategy for a busier retail catalogue.

Brands supported across ecommerce and lifecycle marketing

// Recent work

Retention work across ecommerce and long-term support

Specialist Klaviyo services

Some brands need broader Klaviyo support across strategy, flows, campaigns, segmentation, and ongoing optimisation. Others already know the bottleneck. If the brief is specifically about an audit, setup or migration, automation, Shopify retention, or email and SMS planning, the service pages below go deeper into that part of the work.

// More reading

Klaviyo platform choice, comparisons, and migration planning

// Process

A four-step approach built around clarity first

  1. Audit and diagnosis. We review the account, the trading context, the lifecycle gaps, and the risks worth fixing first.

  2. Account architecture and priorities. We decide what the account should be doing, what to simplify, and what needs to be rebuilt or strengthened.

  3. Implementation and creative build. Strategy is carried through into flows, templates, segmentation, campaigns, data dependencies, and channel roles.

  4. Optimisation and retained support. Once the account is in a better state, the work moves into refinement, testing, better reporting, and longer-term improvement.

// FAQ

Questions before you choose a Klaviyo agency

Talk to our team
When is it worth bringing in a Klaviyo agency?

Usually when Klaviyo matters commercially but the account no longer feels joined-up. That might mean flows underperforming, campaigns being reactive, segmentation drifting, reporting becoming hard to trust, or the internal team simply not having the time or depth to keep improving retention properly.

How do we know whether we need an audit, a rebuild, or ongoing Klaviyo support?

If the main problem is clarity, an audit is usually the right first step. If the account structure, data, or setup has become difficult to trust, a rebuild or migration may be the better move. If the foundation is broadly sound but retention needs stronger execution and iteration, ongoing support is often the best fit. We can help you make that call quickly.

How do email and SMS fit together inside the same Klaviyo brief?

Email and SMS should play different roles. Email usually carries more depth, merchandising, and narrative. SMS tends to work best when timing, urgency, and audience selection are clearer. The value is in planning those channel roles together so retention does not become noisy or repetitive.

How much do Shopify setup and data quality affect the Klaviyo brief?

A great deal. Shopify structure, product data, customer data, consent handling, and event quality all shape what Klaviyo can do well. Strong retention work gets easier when the ecommerce and data setup are dependable enough to support better segmentation, automation, and reporting.

Does a Klaviyo agency need to think about deliverability as well as campaigns and flows?

Yes. Good creative and lifecycle logic still depend on list quality, sending behaviour, account structure, and deliverability discipline if the work is going to perform consistently.

Can Techquity work alongside an in-house ecommerce or CRM team?

Yes. We can lead the retention work directly or strengthen the structure around an in-house team so strategy, implementation, and optimisation stay joined up.

How do you judge whether Klaviyo support is actually improving retention?

By looking at the account more clearly across flow performance, campaign contribution, list health, segmentation quality, repeat-purchase support, and whether the retention model is becoming easier for the business to trust.

// Start With A Useful Conversation

Talk to Techquity about Klaviyo, your retention priorities, and where the best opportunity sits

If you need a Klaviyo agency that can look beyond the email calendar and get into lifecycle structure, account quality, customer journeys, and ecommerce reality, talk to Techquity. We can help you work out whether the next step is an audit, a rebuild, stronger flows, better channel planning, or a broader long-term support model.

// Klaviyo Agency

Techquity is a Klaviyo agency for established ecommerce brands that need lifecycle marketing to become more structured, commercially useful, and technically dependable.

That can mean strategy, flows, campaigns, segmentation, design, setup, migration, and ongoing optimisation working together so Klaviyo supports repeat purchase, customer experience, and better long-term ecommerce performance.