Stage 01
Meet the team
Introduction to the assigned project team, here for you every step of the way.
Ecommerce
Platforms, migrations, integrations, and long-term ecommerce support.
Klaviyo
Retention strategy, lifecycle flows, campaigns, and account structure.
SEO
Technical quality, migration safety, architecture, and organic growth.
Websites
Service-site structure, redesigns, UX, and dependable CMS builds.
Software
Portals, internal tools, reporting layers, integrations, and workflow systems.
View all services
Brand positioning built around a clearer commercial message
Ramsdens Jewellery replatforming for a more flexible ecommerce base and growth
Easy Bathrooms ecommerce platform, trade portal and ongoing optimisation
Electric Tobacconist ecommerce replatforming for a faster, clearer trading setup
Jules B UK & USA website migration for a more flexible platform and operations
When the brand no longer fits the business
Businesses change faster than their identity. The offer broadens and the team becomes more capable, yet the message and visual direction can keep making the company feel smaller, safer, or less certain than it is.
Positioning closes that gap. It clarifies what the business stands for, who it is for, and how the offer should be understood before design decisions begin.
Please note this video will play with sound
What makes us different?
Some businesses do not have a
capability problem.
They have a perception problem.
Clarity changes how they land.
Perception at the core
Positioning that reflects the business
Close the gap in perception
The work often starts with a mismatch between the business and the way it presents itself. Capability, standards, and ambition have moved forward, but the offer, message, and identity still belong to an earlier version of the company.
We sharpen the point of view and make the business easier to understand, so buyers see the quality and relevance of the work without having to decode it.
Clear enough to carry through
Positioning matters when it shapes what customers see. It should guide the language, hierarchy, visual identity, and website experience.
The scope can include offer clarification, messaging, tone of voice, visual identity refinement, website art direction, and content architecture. Because we also design and build what comes next, the thinking can move directly into the site or platform, where it becomes a practical system rather than a strategy document left on a shelf.
Our Process
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Stage 01
Meet the team
Introduction to the assigned project team, here for you every step of the way.
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Stage 02
Discovery
Understand the project requirements, goals, and objectives. This is the research phase where the team gathers all necessary information from stakeholders.
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Stage 03
Design
Craft a blueprint or prototype that reflects the client's vision, taking into consideration the user experience and overall functionality.
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Stage 04
Design sign off
Get formal approval from stakeholders to move forward with the approved design.
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Stage 05
Build & develop
Start building the product or system based on the signed-off design. This is the coding or construction phase.
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Stage 06
Testing & snagging
Ensure that everything works as expected. Identify and fix any issues before the product is released.
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Stage 07
Go live
Launch the project or system to its intended audience, making it publicly available or deployed to its final environment.
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Stage 08
Ongoing support
Provide continued support and maintenance to ensure the system or project remains operational and up-to-date.
Brand direction
Sharper messaging and a more coherent identity, because the business should look and sound like the level it has reached.
We bring the offer, language, tone, visual direction, and content hierarchy into one clear system. That gives the redesign a stronger start, helps the sales story land quickly, and makes sure the identity holds together across the website and wider customer experience.
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Client Perspective
What clients say about working with Techquity
“Working with Techquity as our trusted website partner has helped our business achieve its strategic online objectives. The partnership we have with Techquity is built on trust and working with a local company has enabled a close knit working relationship which has, in turn, accelerated the results we have achieved acr...
Jack Jahan
Ramsdens
Partnering with Techquity has transformed our online presence. Faced with limitations from our previous platform, we needed a bespoke ecommerce solution that could evolve with our growth plans. The integration of the Aero platform with our existing systems and custom modules have streamlined our operations and boosted...
Dean Oldham
JulesB
“Very happy with the end result and our new customer conversion rate uplift is way beyond what we were hoping for for an established business. In many ways, our opinion is less important than that of our prospective new customers’ opinion and the proof is there for all to see. Our new customers love our website".
Pascal Culverhouse
Electric Tobacconist
Great working with Techquity — professional, responsive, and easy to deal with. They are genuinely interested in helping us improve our online presence. From day one, they’ve taken the time to understand what we need and have supported us every step of the way. We appreciate the effort they put in and look forward to b...
Harvey Langer
Chatleys
Thank you Techquity. It is hard to find developer’s and IT specialists who are hard working and honest. I have been in the e-commerce industry for 14 years and I am yet to find a better company to work with. Their partner platform AERO is user friendly and adaptable. Their knowledge for all other platforms is exemplary...
Marc Thacker
AMJ Watches
Couldn’t recommend Techquity enough. I absolutely love my website and I’m so pleased with how it turned out. The team were great to work with, really easy to communicate with, and brought the whole vision to life better than I expected. The finished website looks fantastic and feels like a real step up for my business.
Marc Walker
We have been with Techquity for four years now and have consistently found them to be knowledgeable and responsive.
Mel Dexter
Deluxe Media Walls
Working with Callum and the team at Techquity was simple, seamless and easy. Nothing was too much trouble and helped me answer any questions or ideas I had. The site works great and has helped us offer our customers a far better experience shopping with us. Highly recommended ❤️
NXT Hardware
What We Offer
Move beyond boxed ecommerce platforms with Techquity. We help established retailers who have outgrown restrictive ecommerce setups by building and supporting stores around real business needs, flexible platform choices, and long-t...
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As a Klaviyo Master Partner, Techquity helps established ecommerce brands make retention more structured, commercially useful, and dependable. We bring strategy, flows, campaigns, segmentation, design, data, migration, and ongoing...
View serviceTechquity helps established ecommerce brands and service businesses turn organic search into a dependable growth channel. We improve technical quality, site architecture, content structure, migration safety, and the commercial pag...
View serviceTechquity designs and builds websites for businesses that have outgrown vague messaging, safe design, and rigid templates. We bring positioning, information architecture, UX, content structure, CMS delivery, technical SEO, and sup...
View serviceTechquity designs and builds software for businesses that have outgrown generic tools, fragmented systems, spreadsheets, and manual workarounds. We create portals, internal tools, reporting layers, workflows, and integrations arou...
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